Derby County

In 1884 attendances at Derby County Cricket Club were falling: a Midland Railway clerk named William Morley discussed the formation of a senior football team for Derby with his father William senior who happened to be a committee member of the county cricket club. When William senior officially proposed the idea the committee embraced the possibility of boosting the ailing cricket club’s finances. The county FA objected to the new club being called Derbyshire County FC so Derby County was settled on as a compromise. Fans generally refer to the club as "Derby" or "The Rams," since "County" is associated with their Nottingham rivals, Notts County. For a period they wore the amber, chocolate and light blue colours of their parent club. 

On Saturday 14th November 1885 Derby County came of age when they defeated the mighty Aston Villa in the second round of the English Cup, establishing themselves as one of the country's leading clubs. When the Football League was formed four years later, The Rams were invited to become founder members. It was not until sometime in the 1890s that the ubiquitous white shirts were adopted.

Derby found competition at this higher level a struggle: they successfully sought re-election in 1889 and 1891 and in 1895 they survived a test match to avoid relegation to Division Two. There followed a period of stability until they were relegated in 1907. In 1912 the club won the Second Division championship only to be go down again in 1914, returning to the top flight the following season as Division Two 

champions for the second time.

In 1921, The Rams were back in Division Two once more but in 1926 they returned to Division One. The first evidence we have of the team wearing the club crest comes from a team photograph dated 1925. This incorporated a tudor rose with crown, a hart and a ram's head and was worn by the team for just one season.  

In 1934 a new club crest was introduced in which the ram's head became dominant. This did not appear on team shirts. In 1946 Derby reached the FA Cup final but, perhaps due to austerity, the shirts worn in the final were devoid of any crest. The following season, 

however, a new crest was introduced with the club's initials intertwined in the two upper sections. This version was used on players' shirts consistently until 1968.  

 

Derby remained in Division One until 1952 when they suffered a serious decline, winding up in Division Three (North) in 1955. From this nadir, they recovered in 1957 when they returned to Division Two as Third Division (North) champions. The club settled into mid-table mediocrity until Brian Clough and Peter Taylor arrived in 1967 and transformed the club.

 

One of the innovations Clough and Taylor brought about was a simplification of what was now considered a very old fashioned club crest. The new version dispensed with the shield and complicated monogramme and consisted simply of the ram's head.

 

Having guided these perennial underachievers back into the top flight as Division Two champions in 1969, Clough and Taylor created a 

side that won the League championship in 1972 and narrowly missed reaching the European Cup Final the following year. It was Clough who introduced dark blue shorts in 1971 (intended to inspire his players to play as if they were turning out for England) as well as a new crest, which consisted of a modernistic line drawing of a ram. For a club that had played in a virtually unchanged strip for more than 70 years these were radical departures and a much needed breath of fresh air associated with success.

 

When this extraordinary duo left to manage Brighton, Dave Mackay took over the side and guided them to a second championship in 1975.

 

In the summer of 1978 Derby signed the first shirt sponsorship deal in the Football League with Saab, whose name 

appeared in red on players' shirts in the pre-season photo-shoot. The League would not sanction sponsorship at the time so these shirts never appeared in competitive matches. It fell to Liverpool the following season to carry the first shirt sponsorship in England (Hibernian were the first senior club in the UK to sport sponsored shirts in 1977-78.)

 

In 1979 the ram crest was slightly modified to include the club's name.

 

In 1981, the club adopted a new white and navy strip designed by French manufacturers, Patrick, who saw fit to make the ram crest face right instead of left (incidentally also removing the text). This coincided with a decline that took Derby into Division Three by 1984, where the club celebrated their centenary with a special crest (with the ram once again facing left). The following season (1985-86) the text was restored but the ram still faced right.

 

Successive promotions in 1986 and 1987 brought Derby back to the top flight.

 

During this period Derby were backed by self styled socialist millionaire and international states person, Robert 

Maxwell whose various publishing companies appeared on the team shirts in addition to his own moniker. When Cap'n Bob fell into disgrace and then off his yacht in November 1991, the money dried up and Derby dropped into Division 

Two. In 1993, Bukta took over from Umbro and Derby's ram once again turned left and the script was removed.

 

In 1995 Puma took over the contract as Derby's kit supplier and took the opportunity to introduce their own design for the club crest. This was redesigned in 1997, when the diamond was removed as was the date of Derby's formation.

 

After several seasons in or near the play off places, Derby were promoted to Division One once more in 1996. The 

club became established in what became the Premiership as a mid table side until 2002 when they were once again relegated. After struggling to maintain a place in the second flight for several seasons, Derby returned to the Premier League in 2007 but found themselves completely at sea. Having won only a single League game all season, they were relegated in last place, 24 points adrift. Adidas took over in 2007 as the club's kit partner and once again no-one could resist yet another makeover for Derby's long suffering ram.